How To Generate Organic Leads Through Social Media

Continuing on our recent social media bent, this month we focus on generating organic leads through social media—one of the toughest nuts to crack for most marketers. As social media continues to evolve, more platforms are becoming prevalent amongst start-up companies and individuals. Unfortunately, this has lead to social media becoming misunderstood in many ways.…

Keep Reading »

How To Optimize Social Media For Lead Generation

I’ve seen it one too many times before: marketers make the mistake of treating social media as a “hobby”. They post on Facebook a couple of times per week and expect massive amounts of traffic to suddenly appear. The reality is that social media is just like any other endeavor in life. It requires time,…

Keep Reading »

10 Ways to Leverage a “PR Hit List” & Drive More Email Subscribers

Creating and executing an effective PR Hit List is all about creating “Win / Win” situations for others in your space. Keep in mind all of the following strategies integrate this philosophy of creating “win / win” proposals, optimizing your chances of securing arrangements even with media sites and interview hosts with followings much larger…

Keep Reading »

Combining the Forces of Content Marketing and Email Marketing

The traditional context of content marketing is different nowadays. Before, you used to be able to publish a blog post on virtually any topic and garner some kind of traffic. Nowadays, you probably won’t get any. Why? Because over 2 million blog posts are created each and every day. Content levels are at an all…

Keep Reading »

Social Media for Lead Generation: Part 1 (Facebook)

    In this three-part series on social media for lead generation, we start with Facebook posts that drive to the opt-in page on your website. Social media is similar to the environment at a cocktail party (analogically speaking). If you’ve ever been to a cocktail party, you know that most people are casually interacting and…

Keep Reading »

3 Traffic Sources that Bootstrapped a $1M+ eCommerce Business

In today’s video tutorial, I cover the traffic strategies that I employ with my eCommerce business, delve a bit into how we got started, and divulge some of the big lessons learned along the way.   Tutorial Part 1   Tutorial Part 2   When you’re looking to employ traffic strategies, there’s a big difference…

Keep Reading »

3 Simple Strategies for Boosting Landing Page Conversions

    In this week’s video tutorial, we discuss 3 simple strategies for landing page design, covering the fundamentals that will allow you to generate more leads and potential customers moving forward. Back to the basics: what is a landing page? Typically, a landing page offers a lead magnate in exchange for a prospect’s email address.…

Keep Reading »

Content Marketing for Lead Generation

    Today, we’ll dive into how to generate more leads in your business through killer content marketing. I know people who drive tens of thousands of visitors to their site each month, but their monthly revenue is nothing to brag about. This is not uncommon and can happen for a few reasons, and we’ll…

Keep Reading »

5 Ways to Determine if Your Next Product Will Sell

  How do you know if your next product will sell or bomb? In this tutorial, I outline 5 short and quick methods to determine if the next product released to your audience will sell well or not at all. Though I’m usually a fan, this strategy does not involve surveys; in fact, it doesn’t…

Keep Reading »

The “Sports Illustrated Model” for Growing a Million Dollar Online Subscription Program

  Tutorial Part 1 Tutorial Part 2   The “Sports Illustrated Model” If you run a membership site of any kind or a digital or physical subscription program, then this week’s video tutorial will be of tremendous value – I’ll show you how to scale offerings and convert a lot more of your current followers into ongoing…

Keep Reading »

Page 1 of 6